The written profile I created didn’t give any clues as to the owner’s gender and it included a few ‘hooks’—mentions of party tricks and whatnot—to give people something to talk about in their messages.

The written profile I created didn’t give any clues as to the owner’s gender and it included a few ‘hooks’—mentions of party tricks and whatnot—to give people something to talk about in their messages.

Here it is, if you’d like to read it.

N ow for the interesting bit: the profile pictures. I selected five photos for the boys and five for the women that depicted men and women who I personally thought varied in physical attractiveness.

Then I gave the ten photos to three other people (male and female) who would act as independent judges of the girls’ and boys’ looks by ranking them from best looking to…not the best looking. Pleasantly, for the experiment, all three judges agreed on the rankings.

At this point, I had ten profiles with similar sounding usernames, all with the same answers to 25 questions, with the same written profile and personal stats (all heights consistent, the same level of education, etc.), and each account had a different photo of a man or woman. Continue reading “The written profile I created didn’t give any clues as to the owner’s gender and it included a few ‘hooks’—mentions of party tricks and whatnot—to give people something to talk about in their messages.”